Influencer Outreach Template: How to Partner with Car Detailing YouTubers to Promote Twisted Loop Towels
Want to get your twisted loop microfiber towels in front of thousands of engaged, niche buyers? Partnering with car detailing YouTubers is one of the most effective ways to build brand awareness, drive traffic to your product listings, and boost sales—especially on platforms like Amazon and Shopify.
Here’s a proven influencer outreach template you can customize to pitch your product to car care content creators and convert them into brand advocates.
🔧 Before You Reach Out: What You’ll Need
A clean, optimized product listing (with strong visuals and clear benefits)
A unique selling point (e.g., “1200 GSM twisted loop towel dries cars 40% faster”)
A sample offer—be ready to send 1–2 free towels for review
An affiliate link or discount code (optional, but great for tracking and incentives)
✉️ Influencer Outreach Template (Cold Email or DM)
Subject Line:
👉 Quick Collab Idea: Premium Car Drying Towels Your Viewers Will Love
Email/Message Body:
Hi [First Name],
I’ve been following your YouTube channel and really enjoy your content—especially your [mention a specific video or playlist they made related to car washing or drying]. Your advice is super helpful for DIY detailers and pros alike.
I’m reaching out on behalf of [Your Brand Name]. We specialize in high-absorbency twisted loop microfiber towels designed specifically for car care. These towels are 1200 GSM, ultra-soft, and dry vehicles up to 40% faster than standard microfiber cloths—perfect for your audience.
We’d love to send you a free set to test out and possibly feature in one of your detailing videos. No pressure—we’re just confident that once you try them, you’ll see the difference.
If it sounds like a good fit, I’d be happy to:
Send product samples to review
Offer a custom discount code or affiliate link for your viewers
Promote your video through our social channels as well
Let me know if you're interested, and I’ll get everything sent your way.
Thanks so much for your time and great content!
Best regards,
[Your Name]
[Your Brand Name]
[Website or Product Page Link]
[Instagram Handle (optional)]
[Email Signature]
💡 Pro Tips for Better Results
Personalize the message. Mention a specific video or quote to show you've done your homework.
Keep it short and conversational. Influencers get lots of pitches—make yours easy to read.
Be clear about the value for them (free product, exposure, affiliate earnings).
Follow up once after 4–5 days if you haven’t heard back.
✅ What to Offer in Return
Free towels (at least 1–2 units)
Discount code for their viewers
Affiliate link with commission (using Amazon Associates, Shopify Affiliates, or platforms like ShareASale)
Shoutout on your brand’s social media or email list
🎯 Best Types of YouTubers to Target
Look for creators who:
Focus on car detailing, ceramic coating, or auto maintenance
Have 5K–100K subscribers (small-to-mid influencers often engage more and charge less)
Regularly post product reviews or “top 5” car accessory lists
Have high comment engagement (not just views)
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